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That was more than double Kling AI’s US$100 million ARR in March last year, according to a statement on Tuesday from Bejing-based Kuaishou.
ARR is a financial metric used to project a company’s 12-month revenue by extrapolating earnings from a shorter period, like a month or a quarter.
Kling AI’s commercial progress was attributed to Kuaishou’s steady upgrade of the service with features that addressed the diverse requirements of AI video creators around the world, according to a report on Tuesday by Fitch Ratings.
Some of the world’s most popular generative AI services, such as those of video platform HeyGen and music tools provider Suno AI, last year reached the US$100 million ARR level.
Kuaishou – the short video platform rival in China of ByteDance-owned Douyin – said Kling AI’s innovative features have led to widespread adoption in the fields of marketing and e-commerce, as well as in films, television and animation.
That feat underscored how the monetisation of AI video tools worldwide gathered pace and Kuaishou’s efforts to develop one of the world’s most powerful video generation systems, rivalling OpenAI’s Sora and Google DeepMind’s Veo.
