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One of the prominent individuals who has triggered an online conversation is DJ Sbu, an entrepreneur from South Africa. DJ Sbu has mentioned that Nota Baloyi, an individual from the music industry, had an important role in making American streamer iShowSpeed go viral on his trip across South Africa. In late 2025 and early 2026, iShowSpeed visited Johannesburg, townships, and was seen engaging with people there. Such incidents became trends on online platforms, where South Africa is in the midst of global streaming trends.The debate intensified after DJ Sbu shared a post praising Nota’s influence during the visit. According to Sbu, Nota helped introduce iShowSpeed to a wider local audience, especially older generations who were previously unfamiliar with the streamer. While some social media users welcomed the collaboration as a cultural win that showcased South African energy and creativity, others criticised it as clout-chasing. As clips from the tour continue to circulate, the focus has shifted from entertainment to questions about influence, credit, and authenticity.
DJ Sbu says Nota Baloyi helped put iShowSpeed on the map locally
In his social media post, DJ Sbu commended Nota Baloyi’s involvement in the South African tour of iShowSpeed, saying, “NOTA MADE iSHOWSPEED FAMOUS IN SOUTH AFRICA… Hate it or love it, it’s all because of the authority.” DJ Sbu indicated that it was Nota who bridged the divide between the digital world and mainstream social groups for iShowSpeed.Nota later expanded on his involvement during an appearance on the L-Tido New Gen podcast. He explained that he took on several responsibilities during the Johannesburg leg of the tour, acting as an MC, guide, and organiser. “I was multitasking,” Nota said, adding that he had prepared in advance for the hectic schedule. Addressing criticism about viral moments, he dismissed claims of embarrassment, saying, “Nobody lost aura. Everyone that’s a part of that is a part of history.”The tour brought in enormous numbers, with the streams pulling in more than 100,000 live views and tens of millions in total views. Nonetheless, the response from the masses was not uniform. While there were people appreciative of the fact that South African content creators got exposure, there were also inquiries into the motive of the people involved. Nota also brought up the point that the streaming style of iShowSpeed has set the bar high even for local content creators.The effect of Nota Baloyi’s mention by DJ Sbu has brought the iShowSpeed tour in South Africa into the broader discourse of influence in the modern digital era. Whether it is considered cultural collaboration or scandal, it cannot be denied that it brought the world’s attention to South Africa and the growing influence of streaming culture.Also Read: YouTuber KSI praises Bollywood icon Shah Rukh Khan, calls him a ‘King’
