Trending News: Singapore burns its garbage and dumps the ash into the sea; how a 350-hectare island became a wildlife havenBrent crude tops $108 as Middle East attacks fuel fresh oil supply fearsPakistan’s England nightmare deepens: 11 WTC points docked, 50% match fee fine — here’s why | Cricket NewsIn 1966, a New York art teacher paid under $100 for a thrift-store painting; 60 years later the FCB Cadell work sold for £189,200Tata Sons IPO, Chandra’s future: Why September 17 could be a turning point‘I just thought it was 5-1’: Alexander Zverev reveals how he missed US Open win, then calls himself the best player ‘right, right now’ | Tennis NewsPriscilla Chan helped protect a Hawaiian beach preserve and wetland habitat; 17 acres are now protected for the public | World NewsGoldman Sachs, JPMorgan turn hawkish, expect Fed rate hike this weekWatch: ‘Good job sir’ — Pakistan fan praises Mohsin Naqvi after Team India snubs trophy at Women’s Asia Cup | Cricket NewsFor 20 years, Jersey City neighbors grew tomatoes and peppers on a private lot; after building permits were issued, council voted 7-0 to advance a $1.2 million purchase to save the garden15 vs 3.33: How struggling England side swept Pakistan 3-0 | Cricket NewsA Tennessee family wants to turn about 850 acres near the Hiwassee River into an energy campus that could host a data center; residents are raising concerns ahead of the first votesGoldman Sachs expects 25-bps Fed hike as Trump pushes for world’s lowest rateAfter Olympic glory, Manu Bhaker chases the one medal missing from her collection at Asian Games | Asian Games 2026 NewsIn Ukraine, ground drones are replacing infantry on battlefield‘Very, very difficult to deal with’: Trump takes aim at Canada amid trade warDhiraj Bommadevara becomes first Indian male recurve archer to win World Cup final gold medal in shoot-off thriller | More sports NewsShot down over Iran, hunted for 50 hours: How US fighter survived behind enemy lines‘Trophy chor’ comes back again: Fans chant at Mohsin Naqvi after India women’s Asia Cup triumph | Cricket NewsTrump to Ukraine: Stop strikes on Russian dieselSix years after 2020 heartbreak, Alexander Zverev beats Ben Shelton to finally win US Open | Tennis NewsUK breakup on menu? Leaders of Northern Ireland, Scotland, Wales to meetOil prices rise as Saudi pipeline outage, Houthi moves threaten global oil suppliesHow Ben Shelton’s 4 brand deals with Rolex, Bose, Yonex & On Running built a fortune beyond tennis | International Sports NewsFormer CIA official David Rush, found with 303 gold bars worth over $40 million, reaches plea agreement in principle as prosecutors cite classified-material litigationEvery Wimbledon morning for the past 18 years, a trained hawk named Rufus has been released to fly over the grounds. His only job: scare away pigeons before play begins | International Sports NewsIn 1837, New Zealand imported possums for a fur trade; 189 years later, aerial photos show they have damaged about half the vulnerable trees in one rare South Island forestWhy is Vaibhav Sooryavanshi not playing vs Afghanistan in 1st T20I? | Cricket NewsPalo Alto built San Francisco Bay’s first horizontal levee to reuse treated wastewater; the 500-foot living slope restores marsh habitat and tests defenses against sea-level riseIndia alter winning combination for Asia Cup final vs Sri Lanka; Gunalan Kamalini replaces Pratika Rawal | Cricket NewsIn 1995, just 51 rare snakes survived on one tiny Caribbean island; 21 years later their population topped 1,100 | World NewsIndia women’s team refuses to take Asia Cup trophy from Mohsin Naqvi after title win – WATCH | Cricket NewsSince 2000, Marc Benioff and his wife bought more than 600 acres in Hawaii worth nearly $100 million; they later donated 440 acres for affordable housing, starting with 43 homesHarmanpreet’s India avenge 2024 final defeat, beat Sri Lanka by 72 runs to lift eighth Women’s Asia Cup title | Cricket NewsIn 2023, Reed Hastings invested $100 million to become majority owner of Utah’s Powder Mountain; he is now spending another $200 million as the resort expands public and private skiingAbhishek Sharma’s 22-ball fifty, Arshdeep’s three-for lead India to seven-wicket win over Afghanistan in 1st T20I | Cricket NewsIn 2016, NSW began fencing feral cats and foxes out of three reserves; 10 years later, 13 locally extinct species had returned, some after 100+ years, and were breeding againAfter IND vs AFG first, ‘Vande Mataram’ set to become regular before India matches | Cricket NewsIn 2021, a developer bought an empty Park City lot for $6 million; 5 years and 4 years of construction later, the 17,000-sq-ft home has sold for a city-record $37 millionShafali Verma goes berserk in final against Sri Lanka, smashes fastest fifty in Women’s T20 Asia Cup | Cricket NewsIn 1991, Monty Don bought a Herefordshire home with a 2-acre abandoned field; 35 years later, Longmeadow became the garden millions knew from TVWhy Vande Mataram was sung before National Anthem in India vs Afghanistan T20I in Delhi – EXPLAINED | Cricket NewsAustralia switched on a $7.8 million wastewater plant that can process 700 megalitres a year; its inventor says it breaks down stubborn pollutants 16 times more efficientlyGerman firms boost China investment as US outlays plunge amid tariff tensionsIND vs SL Live Score, Women’s Asia Cup Final 2026: India win toss, Harmanpreet Kaur elects to bat first vs Sri LankaCheyenne’s Twin Chimneys motor court stood for almost 90 years; this week its landmark chimneys fell in about 30 seconds to make way for a drive-thru coffee shop‘Connect small entrepreneurs with knowledge, finance, new markets’: PM Modi on Brics MSME portalFrom injury scare to US Open champion: Elena Rybakina rises to No. 1 | Tennis NewsIndian-origin Fiji minister Agni Deo Singh dies in Brisbane during Australia visit at 60 | World NewsIndia, Iran discuss economic cooperation as FM Sitharaman meets Iranian finance minister‘Oh, my God, I feel American’: Aryna Sabalenka reflects after losing US Open title, No. 1 ranking to Elena Rybakina | Tennis News66.5 million years ago, a T. rex crossed North America; fossil footprints now show the giant dinosaur walked, not ranBrics 2026: A summit that will stand out for many firsts, here’s whyIndia Vs Afghanistan: Why India are playing as ‘away’ team in Delhi for Afghanistan T20I series: Explained | Cricket NewsScientists used centuries-old aurora sightings to reconstruct 8 solar cycles from 1560 to 1640; their method placed solar minima within 2 years with more than 90% reliabilityIndia slips to third as US becomes Bangladesh’s second-largest trade partnerJoe Root achieves what no batter has done in 147 years of Test cricket, becomes first batter to score 2,000 fourth-innings runs | Cricket NewsIn 2000, Martha Stewart bought a 152-acre New York farmhouse; 26 years later, the horse farm has 100+ chickens and 11 pheasants after she added 13 chickens and a silver pheasantNew Delhi Declaration 2026 sets BRICS record as longest leaders’ declaration in 10 yearsWomen’s Asia Cup: Nigar Sultana’s handshake snub to Harmanpreet Kaur backfires as BCB distances itself, puts captaincy under review | Cricket NewsPriced out of Melbourne, an Australian couple bought 1.5 hectares in Tasmania for $330,000; in 2022 they began a recycled bottle Earthship and completed the home nearly three years later for $880,000PM Modi unveils new BRICS initiatives to boost startups, supply chains, digital agricultureNamibia 13/1 in 5.2 OversScience Snapshots: September 13, 2026At 100, Atlanta’s Barbara Haig still drives her white Ford Mustang; she says caution, not age, will determine how long she stays behind the wheelIndia’s waste could produce 62 MMT of compressed biogas a year: Report‘I’d be open to it’: Mike Hesson eyes Pakistan Test role as Shaheen Afridi makes red-ball return | Cricket NewsControversy over ‘Mathathon’ at CaltechA former fuel-tank farm beside an Alaska national park visitor center has been erased; a young conservation crew restored 15,000 square yards of landscape and built 500 feet of new trail‘Still selecting Virat Kohli and Rohit Sharma’: Aakash Chopra makes big statement on Mohammed Shami’s India snub | Cricket NewsA $100 billion “ghost city” became a home for tech entrepreneurs, but the experiment lasted less than two years after it began | World NewsGrappling With Legacy: India wrestling faces a new test after generations of Asian Games glory | Asian Games 2026 NewsTwo giant dams changed Europe’s second-longest river. Decades later, scientists found the Danube Delta was being starved of sediment | World NewsWorld Test Championship points table: Where does India stand after England’s 3-0 whitewash of Pakistan? | Cricket News1980s AI photo trend: How much energy and water does one AI image use? Experts answerVanuatu ferry sinks in bad weather; one dead, more than 30 missingA crazy day of chess! Magnus Carlsen loses for first time, boosts Javokhir Sindarov’s GCL final hopes, only to be denied | Chess NewsOpenAI IPO not happening in 2026, Sam Altman says, citing AI safety concernsMass protests erupt in Germany as AfD eyes breakthrough in eastern statesArsenal stretch Premier League lead as Liverpool, Chelsea stumble; Bruno Guimaraes stars in Sunderland win | Football NewsToll in Philippines ferry fire rises to 76; 13 missingWho was Madhav Mantri? The Mumbai cricket stalwart with four Tests who helped shape Sunil Gavaskar and stood alongside teenage Sachin Tendulkar in 1990 | Cricket NewsRussia offers India advanced engine to modernise Su-30MKI fighter fleetZelensky ready to meet Putin at G201980s AI photo trend: Jasprit Bumrah, Vaibhav Sooryavanshi, Shreyas Iyer get hilarious makeovers – WATCH | Cricket NewsHow to port FASTag: Step-by-step guide to transfer your FASTagAI development needs to slow down: Dario, Altman & MuskIndia vs Afghanistan 1st T20I: Delhi Traffic Police issue advisory amid BRICS Summit | Cricket NewsIndia overtakes Russia in forex reserves as RBI stockpile hits record $785.7 billionBali bans Australian tourist Billy Aspinall for 10 years after CCTV allegedly captures public sex act; locals perform purifying ritualsEngland complete 3-0 Test series clean sweep with 8-wicket win over Pakistan at Edgbaston | Cricket NewsDefence, investment, semiconductors top PM Modi’s talks with Ethiopia, Malaysia on sideline of Brics SummitFrom 1870 to 1988, California stocked mountain lakes with trout for anglers; the fish helped push yellow-legged frogs from 92% of their historic Sierra Nevada range138 years later, England-Pakistan series creates rare Test cricket feat | Cricket NewsSEBI proposes new rules for derivatives expiry pricingA man climbed inside a giant Roman storage jar around 1,600 years ago and never came out; archaeologists think they know what he was hiding fromBen Shelton eyes US Open history as he takes on Alexander Zverev in maiden Grand Slam final | Tennis NewsBrics bets on easier trade finance, stronger MSMEs to power exportsMeet Nithya Tammana: The 11-year-old New Jersey inventor who built a sub-$38 moss filter that can remove up to 95% of lead from drinking water‘I don’t put any pressure on myself’: Harmanpreet Kaur ahead of Asia Cup final against Sri Lanka | Cricket News
Mon. Sep 14th, 2026
Trending News: Singapore burns its garbage and dumps the ash into the sea; how a 350-hectare island became a wildlife havenBrent crude tops $108 as Middle East attacks fuel fresh oil supply fearsPakistan’s England nightmare deepens: 11 WTC points docked, 50% match fee fine — here’s why | Cricket NewsIn 1966, a New York art teacher paid under $100 for a thrift-store painting; 60 years later the FCB Cadell work sold for £189,200Tata Sons IPO, Chandra’s future: Why September 17 could be a turning point‘I just thought it was 5-1’: Alexander Zverev reveals how he missed US Open win, then calls himself the best player ‘right, right now’ | Tennis NewsPriscilla Chan helped protect a Hawaiian beach preserve and wetland habitat; 17 acres are now protected for the public | World NewsGoldman Sachs, JPMorgan turn hawkish, expect Fed rate hike this weekWatch: ‘Good job sir’ — Pakistan fan praises Mohsin Naqvi after Team India snubs trophy at Women’s Asia Cup | Cricket NewsFor 20 years, Jersey City neighbors grew tomatoes and peppers on a private lot; after building permits were issued, council voted 7-0 to advance a $1.2 million purchase to save the garden15 vs 3.33: How struggling England side swept Pakistan 3-0 | Cricket NewsA Tennessee family wants to turn about 850 acres near the Hiwassee River into an energy campus that could host a data center; residents are raising concerns ahead of the first votesGoldman Sachs expects 25-bps Fed hike as Trump pushes for world’s lowest rateAfter Olympic glory, Manu Bhaker chases the one medal missing from her collection at Asian Games | Asian Games 2026 NewsIn Ukraine, ground drones are replacing infantry on battlefield‘Very, very difficult to deal with’: Trump takes aim at Canada amid trade warDhiraj Bommadevara becomes first Indian male recurve archer to win World Cup final gold medal in shoot-off thriller | More sports NewsShot down over Iran, hunted for 50 hours: How US fighter survived behind enemy lines‘Trophy chor’ comes back again: Fans chant at Mohsin Naqvi after India women’s Asia Cup triumph | Cricket NewsTrump to Ukraine: Stop strikes on Russian dieselSix years after 2020 heartbreak, Alexander Zverev beats Ben Shelton to finally win US Open | Tennis NewsUK breakup on menu? Leaders of Northern Ireland, Scotland, Wales to meetOil prices rise as Saudi pipeline outage, Houthi moves threaten global oil suppliesHow Ben Shelton’s 4 brand deals with Rolex, Bose, Yonex & On Running built a fortune beyond tennis | International Sports NewsFormer CIA official David Rush, found with 303 gold bars worth over $40 million, reaches plea agreement in principle as prosecutors cite classified-material litigationEvery Wimbledon morning for the past 18 years, a trained hawk named Rufus has been released to fly over the grounds. His only job: scare away pigeons before play begins | International Sports NewsIn 1837, New Zealand imported possums for a fur trade; 189 years later, aerial photos show they have damaged about half the vulnerable trees in one rare South Island forestWhy is Vaibhav Sooryavanshi not playing vs Afghanistan in 1st T20I? | Cricket NewsPalo Alto built San Francisco Bay’s first horizontal levee to reuse treated wastewater; the 500-foot living slope restores marsh habitat and tests defenses against sea-level riseIndia alter winning combination for Asia Cup final vs Sri Lanka; Gunalan Kamalini replaces Pratika Rawal | Cricket NewsIn 1995, just 51 rare snakes survived on one tiny Caribbean island; 21 years later their population topped 1,100 | World NewsIndia women’s team refuses to take Asia Cup trophy from Mohsin Naqvi after title win – WATCH | Cricket NewsSince 2000, Marc Benioff and his wife bought more than 600 acres in Hawaii worth nearly $100 million; they later donated 440 acres for affordable housing, starting with 43 homesHarmanpreet’s India avenge 2024 final defeat, beat Sri Lanka by 72 runs to lift eighth Women’s Asia Cup title | Cricket NewsIn 2023, Reed Hastings invested $100 million to become majority owner of Utah’s Powder Mountain; he is now spending another $200 million as the resort expands public and private skiingAbhishek Sharma’s 22-ball fifty, Arshdeep’s three-for lead India to seven-wicket win over Afghanistan in 1st T20I | Cricket NewsIn 2016, NSW began fencing feral cats and foxes out of three reserves; 10 years later, 13 locally extinct species had returned, some after 100+ years, and were breeding againAfter IND vs AFG first, ‘Vande Mataram’ set to become regular before India matches | Cricket NewsIn 2021, a developer bought an empty Park City lot for $6 million; 5 years and 4 years of construction later, the 17,000-sq-ft home has sold for a city-record $37 millionShafali Verma goes berserk in final against Sri Lanka, smashes fastest fifty in Women’s T20 Asia Cup | Cricket NewsIn 1991, Monty Don bought a Herefordshire home with a 2-acre abandoned field; 35 years later, Longmeadow became the garden millions knew from TVWhy Vande Mataram was sung before National Anthem in India vs Afghanistan T20I in Delhi – EXPLAINED | Cricket NewsAustralia switched on a $7.8 million wastewater plant that can process 700 megalitres a year; its inventor says it breaks down stubborn pollutants 16 times more efficientlyGerman firms boost China investment as US outlays plunge amid tariff tensionsIND vs SL Live Score, Women’s Asia Cup Final 2026: India win toss, Harmanpreet Kaur elects to bat first vs Sri LankaCheyenne’s Twin Chimneys motor court stood for almost 90 years; this week its landmark chimneys fell in about 30 seconds to make way for a drive-thru coffee shop‘Connect small entrepreneurs with knowledge, finance, new markets’: PM Modi on Brics MSME portalFrom injury scare to US Open champion: Elena Rybakina rises to No. 1 | Tennis NewsIndian-origin Fiji minister Agni Deo Singh dies in Brisbane during Australia visit at 60 | World NewsIndia, Iran discuss economic cooperation as FM Sitharaman meets Iranian finance minister‘Oh, my God, I feel American’: Aryna Sabalenka reflects after losing US Open title, No. 1 ranking to Elena Rybakina | Tennis News66.5 million years ago, a T. rex crossed North America; fossil footprints now show the giant dinosaur walked, not ranBrics 2026: A summit that will stand out for many firsts, here’s whyIndia Vs Afghanistan: Why India are playing as ‘away’ team in Delhi for Afghanistan T20I series: Explained | Cricket NewsScientists used centuries-old aurora sightings to reconstruct 8 solar cycles from 1560 to 1640; their method placed solar minima within 2 years with more than 90% reliabilityIndia slips to third as US becomes Bangladesh’s second-largest trade partnerJoe Root achieves what no batter has done in 147 years of Test cricket, becomes first batter to score 2,000 fourth-innings runs | Cricket NewsIn 2000, Martha Stewart bought a 152-acre New York farmhouse; 26 years later, the horse farm has 100+ chickens and 11 pheasants after she added 13 chickens and a silver pheasantNew Delhi Declaration 2026 sets BRICS record as longest leaders’ declaration in 10 yearsWomen’s Asia Cup: Nigar Sultana’s handshake snub to Harmanpreet Kaur backfires as BCB distances itself, puts captaincy under review | Cricket NewsPriced out of Melbourne, an Australian couple bought 1.5 hectares in Tasmania for $330,000; in 2022 they began a recycled bottle Earthship and completed the home nearly three years later for $880,000PM Modi unveils new BRICS initiatives to boost startups, supply chains, digital agricultureNamibia 13/1 in 5.2 OversScience Snapshots: September 13, 2026At 100, Atlanta’s Barbara Haig still drives her white Ford Mustang; she says caution, not age, will determine how long she stays behind the wheelIndia’s waste could produce 62 MMT of compressed biogas a year: Report‘I’d be open to it’: Mike Hesson eyes Pakistan Test role as Shaheen Afridi makes red-ball return | Cricket NewsControversy over ‘Mathathon’ at CaltechA former fuel-tank farm beside an Alaska national park visitor center has been erased; a young conservation crew restored 15,000 square yards of landscape and built 500 feet of new trail‘Still selecting Virat Kohli and Rohit Sharma’: Aakash Chopra makes big statement on Mohammed Shami’s India snub | Cricket NewsA $100 billion “ghost city” became a home for tech entrepreneurs, but the experiment lasted less than two years after it began | World NewsGrappling With Legacy: India wrestling faces a new test after generations of Asian Games glory | Asian Games 2026 NewsTwo giant dams changed Europe’s second-longest river. Decades later, scientists found the Danube Delta was being starved of sediment | World NewsWorld Test Championship points table: Where does India stand after England’s 3-0 whitewash of Pakistan? | Cricket News1980s AI photo trend: How much energy and water does one AI image use? Experts answerVanuatu ferry sinks in bad weather; one dead, more than 30 missingA crazy day of chess! Magnus Carlsen loses for first time, boosts Javokhir Sindarov’s GCL final hopes, only to be denied | Chess NewsOpenAI IPO not happening in 2026, Sam Altman says, citing AI safety concernsMass protests erupt in Germany as AfD eyes breakthrough in eastern statesArsenal stretch Premier League lead as Liverpool, Chelsea stumble; Bruno Guimaraes stars in Sunderland win | Football NewsToll in Philippines ferry fire rises to 76; 13 missingWho was Madhav Mantri? The Mumbai cricket stalwart with four Tests who helped shape Sunil Gavaskar and stood alongside teenage Sachin Tendulkar in 1990 | Cricket NewsRussia offers India advanced engine to modernise Su-30MKI fighter fleetZelensky ready to meet Putin at G201980s AI photo trend: Jasprit Bumrah, Vaibhav Sooryavanshi, Shreyas Iyer get hilarious makeovers – WATCH | Cricket NewsHow to port FASTag: Step-by-step guide to transfer your FASTagAI development needs to slow down: Dario, Altman & MuskIndia vs Afghanistan 1st T20I: Delhi Traffic Police issue advisory amid BRICS Summit | Cricket NewsIndia overtakes Russia in forex reserves as RBI stockpile hits record $785.7 billionBali bans Australian tourist Billy Aspinall for 10 years after CCTV allegedly captures public sex act; locals perform purifying ritualsEngland complete 3-0 Test series clean sweep with 8-wicket win over Pakistan at Edgbaston | Cricket NewsDefence, investment, semiconductors top PM Modi’s talks with Ethiopia, Malaysia on sideline of Brics SummitFrom 1870 to 1988, California stocked mountain lakes with trout for anglers; the fish helped push yellow-legged frogs from 92% of their historic Sierra Nevada range138 years later, England-Pakistan series creates rare Test cricket feat | Cricket NewsSEBI proposes new rules for derivatives expiry pricingA man climbed inside a giant Roman storage jar around 1,600 years ago and never came out; archaeologists think they know what he was hiding fromBen Shelton eyes US Open history as he takes on Alexander Zverev in maiden Grand Slam final | Tennis NewsBrics bets on easier trade finance, stronger MSMEs to power exportsMeet Nithya Tammana: The 11-year-old New Jersey inventor who built a sub-$38 moss filter that can remove up to 95% of lead from drinking water‘I don’t put any pressure on myself’: Harmanpreet Kaur ahead of Asia Cup final against Sri Lanka | Cricket News
Mon. Sep 14th, 2026

Apple ने आखिर क्यों बंद किए iPhone Box में आने वाले Free Stickers? सामने आई असली वजह

Apple ने आखिर क्यों बंद किए iPhone Box में आने वाले Free Stickers? सामने आई असली वजह


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Key points generated by AI, verified by newsroom

  • ऐप्पल ने 1970 के दशक में Apple II के साथ स्टिकर देना शुरू किया।
  • स्टिकर ब्रांड प्रचार और ग्राहकों में लॉयल्टी बढ़ाने का माध्यम थे।
  • कंपनी ने 2024 में पर्यावरण के लिए प्लास्टिक स्टिकर देना बंद किया।
  • फाइबर-आधारित पैकेजिंग के चलते स्टिकर अब उत्पाद के साथ नहीं आएंगे।

Apple Sticker In iPhone Box: ऐप्पल की पैकिंग स्ट्रैटजी का हर कोई मुरीद है. ऐप्पल ने जानबूझकर अपने आईफोन के लिए ऐसे बॉक्स बनाए हैं, जो थोड़ा मुश्किल से खुले और खुलने में थोड़ा टाइम ले. ऐप्पल का कहना है कि यह डिजाइन के साथ-साथ फीलिंग का भी मामला है. अब अगर कुछ साल पहले की बात करें तो ऐप्पल हर आईफोन बॉक्स में फ्री स्टिकर देती थी. ऐप्पल के लोगो वाले ये स्टिकर हर आईफोन के अलावा ऐप्पल के दूसरे प्रोडक्ट्स के साथ भी मिलते थे. आइए जानते हैं कि ऐप्पल ने फ्री स्टिकर देने की शुरुआत क्यों की थी और क्यों अब कंपनी ने इसे बंद कर दिया है. 

कब हुई थी फ्री स्टिकर देने की शुरुआत?

ऐप्पल ने फ्री स्टिकर देने की शुरुआत आईफोन से नहीं की थी. असल में आईफोन की शुरुआत से भी पहले से कंपनी नए प्रोडक्ट्स के साथ ये स्टिकर्स बांट रही है. इसकी शुरुआत 1970 के दशक में Apple II के बॉक्सेस के साथ हुई थी. शुरुआत में रेनबो कलर वाले ऐप्पल लोगो के स्टिकर्स बॉक्स के साथ दिए जाते थे. 1988 में कंपनी ने रेनबो कलर की जगह सॉलिड कलर लोगो देने शुरू कर दिए. कंपनी का यह सिलसिला कई सालों तक जारी रहा. मैकबुक, आईपॉड, आईफोन और आईपैड सबके साथ कंपनी फ्री स्टिकर दे रही थी. ऐप्पल के यूजर्स को भी ये खूब पसंद आये और हर तरह के सरफेस पर ये लोगो दिखने लगे. यही कंपनी की रणनीति थी. 

फ्री में स्टिकर क्यों देती थी ऐप्पल?

नए प्रोडक्ट के साथ लोगो वाले स्टिकर देना ऐप्पल का एक सफल एडवरटाइजिंग कैंपेन रहा. इससे यूजर्स को ब्रांड लॉयल्टी दिखाने का एक मौका मिला और दूसरी तरफ ऐप्पल का लोगो हर जगह पहुंचना शुरू हो गया. इस तरह ऐप्पल कम लागत में अपना ब्रांड दुनिया तक पहुंचा रही थी. कंपनी ने अपने ग्राहकों फ्री स्टिकर देकर उन्हें एक तरह से ब्रांड एंबेसडर बना दिया था. साथ ही प्रोडक्ट के बॉक्स में फ्री स्टिकर मिलने से ग्राहकों को गिफ्ट जैसा महसूस होता था. इससे ब्रांड के साथ लगाव और गहरा हुआ.

अब कंपनी ने फ्री स्टिकर देने बंद क्यों कर दिए?

ऐप्पल ने लगभग पांच दशक बाद 2024 से अपने प्रोडक्ट्स के साथ फ्री स्टिकर देने बंद कर दिए हैं. कार्बन न्यूट्रल होने और पैकेजिंग से प्लास्टिक हटाने के लिए कंपनी ने यह फैसला लिया है. अब कंपनी अपने प्रोडक्ट के लिए पूरी तरह फाइबर-बेस्ड पैकेजिंग यूज करने लगी है. ये स्टिकर प्लास्टिक के बने होते थे. इसलिए कंपनी ने इन्हें अलविदा कह दिया है. 

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