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Xinhua said the bumper parcel deliveries – which reached as high as 777 million per day from January to November, according to the State Post Bureau – reflected the “vigorous vitality of China’s economy”, though analysts cautioned that vendors were often relying on generous discounts and return policies to attract buyers.
The high number of deliveries tracks with China’s large population and the popularity of e-commerce in the country, but the increase does not necessarily mean that Chinese consumers are spending more, according to analysts.
Courier companies saw revenues grow 13 per cent year on year to 1.4 trillion yuan (US$198 billion) in 2024, according to the State Post Bureau. However, the firms often operate on slim margins, as “there’s a lot of competition”, Xie noted.
